Tag: BrandHealth
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NIO’s Brand Strength Continues to Rise｜J.D. Power Brand Health Research Released
On July 1, the authoritative automotive market information and consulting service agency, J.D. Power, released the “2024 First Half New Energy Vehicle Brand Health Research.” The report shows that NIO performed excellently in multiple key indicators such as brand awareness, brand preference index, and net promoter score (NPS). NIO’s brand strength continues to rise, and…