Tag: brand protection
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Mercedes-Benz|Trend towards trading in counterfeit products on online platforms further increasing
Mercedes-Benz reports a 20% increase in raids on counterfeit products in 2023, with over 1.6 million counterfeit items seized globally. The brand protection team primarily targets safety-relevant counterfeits, working closely with trade supervisory and law enforcement authorities. In 2023, more than 142,000 counterfeit product offers were deleted from online platforms. The team continues to expand…