Tag: Aston Martin
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Aston Martin | Enhances Retail Presence and Ultra-Luxury Customer Experience with New UK Dealerships
Aston Martin has opened new dealerships in the UK, strengthening its commitment to providing an ultra-luxury customer experience. Aston Martin Birmingham, located in Solihull, is the closest dealership to the company’s global headquarters, representing a significant investment by Grange. Leeds also welcomed a new dealership, offering customers a luxurious lounge and vehicle display area. These…
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Aston Martin | Cycling Sprint Legend Sir Mark Cavendish KBE Named Aston Martin’s First High Performance Ambassador
British cycling legend Sir Mark Cavendish has been appointed as Aston Martin’s first Global High Performance Ambassador and received a new Aston Martin DBX707. His role is to further champion Aston Martin’s high-performance culture, leveraging insights from competitive sports for the brand’s product and marketing plans. Cavendish enjoyed his new DBX707 on the famed roads…
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Aston Martin｜Aston Martin-backed sustainable aluminium project awarded £6million of UK Government funding
September 17, 2024 Aston Martin has secured £6 million in funding from the UK Government to support the research and development of 100% recycled aluminium castings for future models. The funding, awarded through the Advanced Propulsion Centre UK (APC), will back Project PIVOT, a collaborative initiative aimed at revolutionizing aluminium casting design and production with…
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Aston Martin｜F1® Car for the Road Delivered to F1® Driver, Fernando Alonso
On September 4, 2024, Aston Martin’s Aramco Formula 1® driver Fernando Alonso received his customized Aston Martin Valkyrie in Monaco. Alonso collaborated closely with Aston Martin’s design team to create a bespoke version inspired by his AMR24 race car. The Valkyrie is equipped with a hybrid V12 engine producing 1,155PS, making it a true F1®…
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HONDA｜Technical Collaboration Agreement Signed for F1 2026 Season
September 3, 2024 Honda Racing Corporation (HRC) has signed a technical collaboration agreement with Aston Martin Formula One® Team (AMF1), Aramco, and Valvoline for the F1 2026 season. This partnership aims to combine the technical expertise of all involved companies to develop F1 cars that meet the new regulations set for 2026. Honda is developing…