NIO｜New Mission and Vision, Release of NIO Value System 3.0

On July 23, 2024, NIO unveiled its updated corporate value framework, “NIO Value System 3.0.” The revision articulates a new mission: “Blue Sky Coming to create a Sustainable and better Future,” and a vision: “To be a user enterprise with cutting-edge technology and experience.” As NIO operates multiple brands, each with its distinctive characteristics, there is a shared mission and vision across the organization. NIO is also accelerating its business deployment in Europe, necessitating an enhanced value system to support its global strategy.

Source: NIO (July 23, 2024 20:56)